ACCREDITATIONS: BA MA PGCE FHEA

As a surface pattern designer and abstract artist, I’m known for my bold use of color and pattern. Since debuting at 100% Design in London 2011, I’ve pioneered sustainable design with non-repeating wallpapers, earning recognition from ELLE Decoration and Living Etc. My wallcoverings, original abstract artworks, and surface pattern design collaborations have been featured in over 150 international design publications and design books, including ELLE Decoration worldwide, British Vogue, Sunday Times, AD, The Observer, and many more. I’ve also been honored with several awards including ‘London Magazine Rising Star’ by Lee Broom, ELLE Decoration British Design Award nomination and ‘Young Designer of the Year’ by Homes and Garden.

I’ve spent over 15 years lecturing, tutoring and mentoring at UK universities, currently I am teaching part-time at University Arts London , LCF, where sharing my industry knowledge has been an important aspect of my teaching. I’ve taught students across disciplines including textiles, interiors, fine art, graphic design, fashion, illustration and photography, guiding their business and creative development. Having largely self-taught my way through the creative industry, I’ve developed a resilient mindset that’s helped me face challenges and grow. Through mentorship and tutoring, I offer tailored support to help you build and grow your own creative practice. Whether it’s design , professional or career development across the arts and design industry, I’m here to help you set clear goals and achieve progress with a focus on 1% improvement everyday.

Services
I offer a mix of mentoring and tutoring based on what you need. Mentoring is about giving you advice and support for your overall career and creative journey. Tutoring focuses on helping you improve specific skills or techniques. I tailor my approach to help you grow in the way that suits you best.

Tutoring
Creative skill development
Designing from primary research
Creating mood boards
Product development: innovation, digital/handcrafted techniques, wholesale, made-to-order
Website development
Portfolio development for your creative career

Mentoring
Developing your first collection, guiding you through the process
Seeking suppliers
Marketing and sales strategies
Finding your ideal customer
Primary, secondary, and market research
From conception to launch of your creative business, guiding you along each step
Contracts and licensing
Exhibition and trade show development and support
PR and publicity strategies
Financing your business
Pitch Deck development
Accounts Q1 to Q4 Long-term and short-term goals
Mindset and confidence building